top of page
felipe-giacometti-W1OQnzpk3ZE-unsplash.jpg

STRATEGY. PLANNING. EXECUTION. RESULTS.

ACHIEVING GOALS

with
MARKETING PLANNING

Proactive marketing ensures a company's marketing is aligned with business objectives. Mapping out an annual plan results in marketing aligned to objectives and drives coordination and collaboration across all marketing channels. 

with
INTEGRATED
CAMPAIGNS

An integrated, 360-degree campaign has better results! These campaigns begin with a customer journey of touchpoints that lead the target audience through a funnel to the campaign objective. The touchpoints have a purpose, align with branding and show a cohesive look and feel which reinforces the message AND brand - resulting in more impactful marketing.

with
DIGITAL
MARKETING

Digital marketing includes paid search, paid social, email, web, SEO, blog, etc. and offers a great opportunity for measurement and optimization so you can run the most efficient and best performing campaign possible.

TESTIMONIALS

"Her integrity and honesty is unmatched as is her ability to see the big picture. Every project we have worked on together, Barbara's insights and experience were very valuable. "

DIRECT REPORT

Contact

MY MISSION

I excel at strategic and tactical approaches and want to use my 20 years of experience in reaching audiences, growing market share, winning against the competition, and achieving goals to help you grow your business.

​

I want to bring great leadership to your company. I've managed direct reports located locally and throughout North America for over 10 years, and I've earned high management scores for having an empathetic, yet focused-on-results approach. My teams achieve goals, want to evolve to help the company improve, and feel valued.

​

bottom of page